Privacy Policy (consumer online)

This privacy policy sets out how the East Lothian Gift Card uses and protects any information that you give East Lothian Gift Card when you use this website.

At East Lothian Gift Card, we are committed to maintaining the trust and confidence of the visitors to our website. Here you’ll find information on how we use and protect any data/information that you give us when using the eastlothiangiftcard.co.uk website.

Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

To Deliver Your Gift Card and Provide Ongoing Customer Service

In order to take payment, deliver and provide ongoing customer service we need to obtain and retain certain personal data. The following sections provide more detail on the data we collect from you and what happens to that data.

What we collect

Personal data means any information about an individual from which that person can be identified. It does not include data, where the identity and identifying information has been removed (“Anonymised Data”).

We may collect the following information:

  • Your full name and contact details including email address and phone number
  • Details of the method by which you wish to pay for the goods
  • Contact History
  • Purchase History
  • Information about your device and how you use our site

How we use your information

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

Full Name and Contact Details
We capture your name and contact details so we can contact you regarding any enquiries you have.  Contact you regarding your purchases. To deliver your order. In order to prevent and detect fraud against you or the East Lothian Gift Card)

Payment Information
We capture your payment details to take payment; to process your order and give refunds; in order to prevent and detect fraud against you or East Lothian Gift Card.

Contact History
To manage our relationship with you and to provide a high level of customer service we may keep records of your contact history. We are required to do this to perform our contact with you.

Purchase History
This is important for us to provide good customer support and look after you in the event of any customer service enquiries.

Information about your device and how you use our site.

We may collect information about the devices you use, such as your mobile or browser and information about how you move around our website.   This helps us to improve our website for you and allows us to give you a better experience. This data is anonymised and will not include any of your personal details.

This information may also be used in fraud prevention allowing us to earmark suspicious activity and prevent other people’s cards from being used fraudulently.

You don’t have to give us any of this personal information but if you decide not to provide it, you may not be able to buy from the site, and you are unlikely to receive our optimal overall customer experience. But that is your choice and we understand that. If you have queries about sharing your data with us please contact us.

How long we keep your data for

We will keep your personal data for 24 months from the date of your last purchase in order to be able to provide customer service as described in this document.

Whom we share your information with

Delivery Partners
In order for you to receive your goods, The East Lothian Gift Card works with Royal Mail.  Again, we only pass limited information to them in order to ensure the delivery of your items.

Payment processing
We work with Stripe, a trusted third-party payment processing provider in order to securely take and manage payments.

Marketing Activities

Prior to sending any marketing communications, we will explicitly request your permission via opt-in options on this website.
What we collect

Personal data means any information about an individual from which that person can be identified. It does not include data, where the identity and identifying information has been removed (“Anonymised Data”).

We may collect the following information:

  • Your Full name and contact details including email address.  
  • Purchase History.   
  • Information about your device and how you use our site.

 

How we use your information

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • to provide you with information regarding our services by email
  • to notify you about changes to the Services;

 

Full Name and Contact Details
We capture your name and contact details so we can provide you with information about the gift card programme

Purchase History
It is important for us to understand your preferences so that we can send you relevant information.

Information about your device and how you use our site
We may collect information about the devices you use, such as your mobile or browser and information about how you move around our website This helps us to improve our website for you and allows us to give you a better experience. This data is anonymised and will not include any of your personal details.

This information may also be used in fraud prevention allowing us to earmark suspicious activity and prevent other people’s cards from being used fraudulently.  You don’t have to give us any of this personal information but if you decide not to provide it, you may not be able to buy from the site, and you are unlikely to receive our optimal overall customer experience. But that is your choice and we understand that. If you have queries about sharing your data with us please contact us.

How long we keep your data for

We will keep your personal data for no longer than is necessary for the purpose(s) it was provided for and to meet our legal obligations. If you “Unsubscribe” from this service we will retain data information for 12 months (unless otherwise instructed by you) after which it will be automatically deleted.

Whom we share your information with

Email Service Provider
In order to send you information by email, The East Lothian Gift Card works with MailChimp.  Each email we send will clearly provide the opportunity for you to unsubscribe from this service.

 

General Policies

Your rights to access your information

We want you to feel safe with us having details and we want to keep you informed about how we use the information you give us.

You have the rights to:

  • be informed about how your personal data is being used
  • access any information we hold about you
  • request correction of your personal data
  • object to the processing of your personal data
  • request erasure of your personal data

If you wish to view, update, amend or delete any personal data we hold about you please get in touch with us at info@eastlothiangiftcard.com. We will try to respond to all legitimate requests within one month. We may need to request specific information from you to help us confirm your identity and ensure your right to exercise any of the above rights. This is a security measure to ensure that personal data is not disclosed to any person who does not have the right to receive it.

Maintenance and Security of Your Data

We are committed to ensuring that your information is secure. We endeavour to ensure that your data is stored securely and to prevent unauthorised access. We have security measures in place to protect your information which we monitor regularly.

Unfortunately, despite our best measures and efforts, because of the nature of the Internet, we cannot guarantee that your information will always remain at all times 100% secure. The continuing efforts of hackers to defeat even the newest of security systems means that we can never make this promise.

Online Ads
We use online advertising to keep you aware of what we’re up to and to help you find our products. Like many companies, we may target banners and ads to you when you use other websites. We do this using a range of advertising technologies such as pixels, ad tags, and cookies.

Cookies on this site
Cookies are small text files that are stored on your browser or the hard drive of your computer or other devices when you visit the Site. We use cookies on our website. For more information on cookies, please see our cookie notice.

Links to Other Websites
This privacy notice does not cover the links within this site linking to other websites. Those sites are not governed by this Privacy Policy, and if you have questions about how a site uses your information, you’ll need to check that site’s privacy statement.

Changes to this privacy notice
We may change this policy from time to time by updating this page. If we make significant changes we will make that clear on the East Lothian Gift Card website or by some other means of contact such as email.